Experience You Can Count On.
Our mission is to help you achieve yours.
We do this by providing strategies, services and insights to your organization so that your members, partners and stakeholders know your organization is key to their success.
Our service includes comprehensive consultation to help identify the gaps and opportunities, a detailed report that includes a project plan with timelines and milestones, and ROI and cost analyses.
Helping you set off in the right direction and along the journey gives us great fulfillment personally and professionally.
Principal & Founder
John has helped lead organizations spanning non-profits, digital media, market research, and the United Nations. His work has taken him around the world advising senior executives of high-tech companies, negotiating with government ministries, launching products, organizing events and conducting research.
John began his career in the International Operations Department of Harris/Lanier Corporation, then on to leadership roles at MCI/Verizon, before accepting his post within the United Nations system at the International Telecommunication Union (ITU), based in Geneva, Switzerland.
For the past 10 years, John has been a senior executive of non-profit organizations helping to expand member value and create new services by listening to members, quantifying member engagement, launching a digital TV studio and developing and implementing strategic plans.
Before founding Broadreach SMI, John served as chief operating officer of the Council on Tall Buildings and Urban Habitat.
John holds an MBA from Georgetown University, and a BA in International Affairs from American University.