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Innovation
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Digitizing a nonprofit...
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This client had yet to commit its outstanding content and services to a digital approach. As such most of its value could only be experienced through printed materials, in-person conferences and unprotected online content.
Broadreach worked with them to create a migration strategy to have virtually all their value hosted in a protected, online environment so their members could easily consume the content from their offices around the world.
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We created this image to help them understand how digitizing the organization would increase member retention and engagement, while attracting a new set of related sectors to participate.
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